Description
WHAT YOU'LL DO:
We are looking for a Senior Communications Manager to help drive global PR programs (primarily US-focused), including media relations, awards, speaking opportunities, and executive visibility programs. You will be responsible for driving all kinds of proactive and reactive PR programs, including product announcements, customer PR, data/research-driven PR, executive visibility, and financial communications.
You'll be an integral part of the marketing team, reporting to the Senior Director, Corporate Communications, and will work with various stakeholders across the organization to develop and execute communications strategies and programs that raise awareness for Braze, our executive spokespeople, and our customer and partner ecosystem. In this role, you will be a key contributor for securing speaking opportunities for executives, creating compelling customer PR campaigns that raise awareness for our product through customer storytelling, as well as analyzing data trends to create interesting storylines for the press.
Responsibilities:
- Help drive for global PR results, owning strategy and working with agency partners and team members
- Managing relationships directly with press as needed, and working with PR agency to cultivate appropriate relationships with marketing, technology and business press to deliver quality placements in print, digital and broadcast media
- Create/edit content for press releases, media briefings and spokesperson talking points, in conjunction with PR agencies
- Draft thoughtful and engaging award submissions and speaking opportunity abstracts that result in wins and new awareness opportunities for executives and SMEs; proactively monitor for new opportunities across both areas
- Uses news events and the company’s strategic plan as the basis for developing themes and content to promote our competitive advantages and unique POV
- Drive proactive and creative customer and data PR initiatives
- Build relationships with company thought leaders to grow industry awareness
- Proactively drive thought leadership programs for key executives and subject matter experts to amplify brand awareness through speaking, award and media opportunities.
WHO YOU ARE
- Bachelor’s degree, preferably in Marketing, Communications or Public Relations
- 8+ years of experience in B2B technology PR, ideally a blend of in house and agency experience. Bonus points for experience in enterprise software and martech/adtech.
- Outstanding writing, editing, and verbal communication skills who presents with confidence
- Superior project management and time management skills
- A proven ability to achieve goals by negotiating agreements among business executives
- A passion for finding clear and simple ways to communicate complex ideas
- Google Slides or Keynote creation skills that go above and beyond the normal “bullets and a picture”
- A proactive self-starter who can operate with autonomy and very little oversight
- Creative, out-of-the-box thinker, always brainstorming a unique way to engage with media or industry influencers
- Data driven and measurable outcomes driven approach to work and initiatives
- A thoughtful approach with an ability to collaborate cross-functionally with other departments to build consensus around, and incorporate feedback
- Prefer understanding of evolving marketing tech landscape, cross-industry brand knowledge
For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $127,500-153,000/year with an expected On Target Earnings (OTE) between $150,000-180,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, Braze offers full- and part- time employees a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that all Braze employees own a piece of our company.
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